The Happy Makers:Mr. Sanjeev Naik Nimbalkar always says, “We as a brand spread the chain of happiness by taking responsibility of our farmers, partners and eventually our consumers. Our farmers are free and happy as we have taught them a new way of dairying and therefore a new way of living. We have introduced new techniques and processes that have made them self-reliant”. Govind’s endeavour is to keep every partner in the supply chain happy and in order to achieve this we have set up a fool proof system where everyone knows that if they do their job properly they are keeping the next one happy and they are happy in turn. To take this happiness ahead, Govind in 2014, launched a new brand campaign drawn on the line of a refreshed brand positioning, that is The Happy Makers. Govind’s endeavour is to keep every partner in the supply chain happy and in order to achieve this we have set up a fool proof system where everyone knows that if they do their job properly they are keeping the next one happy and they are happy in turn